We now have franchises in Poland, Cyprus, Barcelona and Indonesia!

The method of teaching used by Aquakiddies/babies was first pioneered in Australia during the 1960's. Our founder was one of the first children to be taught this way. She went on to be a very successful competitive swimmer and brought this revolutionary technique to the UK in 1993.

We are proud to be the first and best specialist Baby and Toddler swimming company. Aquakiddies/babies is an often imitated, but seldom equaled, swimming program specifically tailored to the needs of young children. We have a fantastic response from delighted parents whose kids quickly become water confident and who themselves learn the skills necessary to teach their kids effectively.

We are passionate about what we do and franchising seems to us to be the most logical way of expanding the company, ensuring that the same high standards and practices are consistently implemented. As a franchisee you will have the autonomy and excitement of running your own business, while benefiting from the help and collective support of working within a carefully constructed and well-proven framework.

Here is a sample of the kind of support you can expect when setting up an Aquakiddies/babies franchise.

Specialist Baby Swimming Training

We are the baby swimming experts and our program is fosused solely on this group with its very specific set of needs. We, on the other hand, encourage the early development of babies' natural swimming skills, thus enhancing their general health, awareness, eating and sleeping patterns and strengthening their cardio-respiratory functions.

We will supply lesson plans, an Aquakiddies/babies teacher shadowing program and an intensive Aquakiddies/babies teacher course.

Approaching Pools

You will use your knowledge of your local area to identify suitable pools. Using over 20 years of experience of engaging swimming pools, we will use our attractive proposals to make the initial approach, agree terms and conditions and negotiate a contract (in agreement with you).

Operational and Administrative Support

We will train you in all aspects of running your own Aquakiddies/babies business, including administration, contracts, tax and VAT and customer service. We are dedicated to helping you as much as you need, or stepping back if that is what you want.

Office Systems

We will supply you with copies of contracts, booking proformas and our computerised booking software.

Operations Manual

We provide a fully comprehensive operations manual written entirely in-house, detailing information covering every aspect of running an Aquakiddies/babies franchise.

Start-Up Package

This gives you everything you'll need to start your business, including all pool equipment, stationery, branded goods and photo display material.

Marketing

We will provide practical assistance with your marketing: advice on how to reach your market effectively, tips on cost effect places to advertise, how to get editorial (plus article outlines), how to market online, and maintaining your presence within the pools. Ours are proven marketing systems and include an on-going in-house public relations service.

Website Presence

We will include details of your classes and contact information via our website.

Advertising

We will supply copy and artwork for all media advertising.

Branding

We own the trade mark for Aquakiddies/Babies. Ours is one of the most recognised and trusted brands within the UK swimming industry.

Mapped Territory

We offer a professionally mapped territory in which to run your business. This ensures both equitable divisions between areas and viable markets for all.

Use of In-House Underwater Photographers

We provide you with shoots managed by our highly experienced photographs during each course.

Five Year License

We offer five year licenses to operate an Aquakiddies/babies franchise with the option to renew at no additional cost.

If you love working with young kids, have an ambition to teach them to swim and are interested in an Aquakiddies/babies franchise, please give us a call to discuss opportunities on 01273 833101.

We will tailor a package to suit your individual needs.

We strongly suggest that you research your area, checking the availability of warm-water pools in your area; taking a look at what's involved in becoming an Aquakiddies/babies teacher and beginning your research into franchising by logging on to the British Franchise Association website.